Clickpath: Build Your Marketplace > Analytics
The Analytics page is a record of your buyers' activity across your community/marketplace. If you have multiple marketplaces, you can toggle between each at the top of the page using the caret.
Analytics
Clickpath: Build Your Marketplace > Analytics > Analytics
Filters
Each section of this page allows you to filter by:
Seller/Vendor
Specific Buyers
Timeframe
Marketplace*
*You can't see the names of other marketplaces that your buyers are in, but you can view whether action was taken in yours or a different marketplace.
Filters:
In [Name] - action happened in your marketplace
Across Builtfirst - action happened in a marketplace owned by a different organization
Conversion Funnel
A breakdown of how many buyers reviewed deals vs how many proceeded to the final step (activation/redemption).
Queries
Log of which terms/sellers that buyers have searched for.
Activations by Category / Savings
Shows the percentage of deals activated/redeemed by category (accounting, human resources, no code solutions, etc).
Can be displayed by # of activations or estimated savings amount. The savings amount is determined based on what sellers display as the value for each deal.
Click the caret icon to toggle between categories and savings.
Top Deals by Clicks
A list of the 3 most-reviewed deals in your community.
Top Deals by Activations
A list of 3 the most-activated deals in your community.
Activity Log
Using a third party site to analyze your findings? We recommend using webhooks to send data directly from Builtfirst to your analytics platform. More information can be found in Analytics Webhooks.