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Builtfirst Glossary

Below is a list of common terms you'll see while using Builtfirst.

Terms


Activation

interchangeable with "redemption" or "claim"; clicking the CTA tied to a deal

Offers are not applied/activated by Builtfirst directly. Buyers must follow instructions that sellers outline on the offer's details page.


Active Buyers

portfolio companies/founders/customers that a Partner (storefront owner) has approved to join their community

Active Sellers

sellers in the Builtfirst Catalog, offering pre-negotiated deals

founder, startup, customer, community member, portfolio company

Collection

a grouped view of offers, organized by a Partner

Storefront

marketplace, community, dealbook, list of deals

selecting deals that appear in a storefront (can only be done by Partners), selecting deals to be featured and/or endorsed

discount, offer

general product/service description created by sellers, may or may not have specific discounts attached

Making Listings/Deals "Active"

marking a deal (created by sellers) as visible to your target audience

Organization

your company account/profile in Builtfirst (can be Buyer, Seller, or Partner)

storefront/marketplace/community owner/manager, VC, advisor

vendor, provider

list of deals that can be added to any marketplace/community (visible only to Partners)

unique url to access a Partner's community

coworkers that are a part of your organization in Builtfirst

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